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Architecture peeking into the frame
The Architecture Profession
Michael Lewarne

Practice has a Marketing Problem

If we’re to believe architects, the practice of architecture has a marketing problem. Their contention is that they’re not being heard, valued or acknowledged to the degree they might expect.

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skater dude practising his moves in the bowl
Architecture Practice
Michael Lewarne

More Practise, Make Better

Learning on the job only goes so far. A better architecture practice takes practise. Architects should actively practise the skills they have and develop their human skills.

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