How we make progress is determined by where we place our attention and what we prioritise. It’s intentional.
Architecture is not a zero sum game. So how might architects generate an abundance of projects?
Avoiding becoming an owner-builder of your practice…
It’s better to consider who not how – stealing from Dan Sullivan and Dr Benjamin Hardy.
Architecture is its own discipline. Calling it art does not allow for the profession to flourish.
In a crowded marketplace why would potential clients come to you instead of the architects next door?
Should the architecture profession seek broader and further cultural additions? Building the culture rather than buttressing existing biases.
Instead of hiring for cultural fit, architects should be hiring for cultural add. Building the culture rather than buttressing existing biases.
Using Game Theory to understand why architects still persist on doing work for free or at discounted rates and proposing ways to overcome it.
Is the profession is being held back by an attachment to past roles, responsibilities and reputation? Is it time to look at what might be gained instead?
Architects should give the same care to designing their forever practice as they would a forever home.